A year of passion,
progress, and play

In 2024, the NRL took the game to new heights, blending tradition with innovation to create a season like no other. From record-breaking crowds to groundbreaking community initiatives, their commitment to the sport and its fans has never been stronger. They proactively sought us out to assist them to ensure their Annual Report 2025 reflected exactly that.

We took a modern approach, using their bright green highlight colour against darker tones and desaturated imagery, adding vibrancy throughout. Dynamic spreads with hero shots and cut-out player and fan images made the report feel like a true celebration. The result? A thrilled client: … “We’re so happy with the final result. It’s such an improvement on last year.”